Work

A selection of recent projects where I’ve helped teams build premium web experiences, improve performance, and streamline operations.

OCSC Sailing

Booking + fleet management integrated with the website

OCSC was a high-traffic San Francisco Bay sailing school and club in Berkeley. I maintained and evolved the platform over multiple years and led a major redesign that moved the experience from older PHP-style content structures toward clearer, task-first navigation.

What I did

·Maintained and steadily improved the website over an 8-year engagement
·Led a redesign focused on usability and core member journeys
·Integrated website flows with CRM/fleet management and member portal actions
·Reorganized IA around key pathways: Learn to Sail, Charter, Club, Events, Vacations, and Team Building

Outcome

✓Members could self-serve reservations and course enrollment with less staff overhead
✓Availability and booking logic stayed more consistent across owners, members, and staff
✓A more modern web experience better supported operations, not just marketing content

Stack: CMS-driven content architecture + CRM/fleet-management integrations + member-portal connectivity

Rockefeller Lodge

Premium bilingual venue site with modern UX

Rockefeller Lodge needed a website that felt elegant and approachable, clearly presented venue details, and pushed visitors toward high-intent tour/contact actions.

What I did

·Set up domain/hosting and built a responsive, future-ready site foundation
·Designed wireframes and high-fidelity prototypes before development
·Implemented bilingual UX with English/Spanish language paths
·Structured content around venue atmosphere, event types, capacity/accessibility details, and clear tour-focused CTAs

Outcome

✓Clearer venue story and practical decision details for prospective guests
✓Polished mobile-friendly browsing for events and inquiry actions
✓A bilingual experience that supports a broader local audience

Stack: Responsive marketing site architecture + bilingual routing/content + media-forward page components

Spirit Rock Meditation Center

Scalable platform for programs, content, and registration

Spirit Rock serves a large ecosystem of retreats, classes, and daylong offerings across on-land and online formats, with deep educational content and donation pathways.

What I did

·Helped expand platform support from primarily in-person experiences into a robust online + hybrid offering model
·Supported IA/UX patterns across a large and evolving catalog of programs, teachers, and resources
·Worked on integrations between site experience and registration systems, including external retreat booking flows
·Contributed to scalable templates/components for long-term content operations and discoverability

Outcome

✓A platform that supports multiple program types and a broad, evolving catalog
✓Clearer discovery paths for new and returning visitors across programs and learning journeys
✓Less friction for users and staff through better-structured content and integrated registration journeys

Stack: CMS-driven content platform + registration integrations (including Retreat Guru flows) + scalable component architecture

TonySamour.com

Consultant brand site with secure contact and Cloudflare deployment

This project was built as a premium freelance consultant website focused on clarity, trust, performance, and conversion while keeping the stack lean and maintainable.

What I did

·Designed and built the full multi-page experience (Home, Services, Work, About, Contact)
·Created reusable components and a consistent design system with accessibility-first defaults
·Implemented responsive navigation, polished mobile UX, and semantic page structure
·Hardened the contact flow with Turnstile verification, honeypot protection, rate limiting, and Resend email automation

Outcome

✓A fast, modern, and credible web presence aligned with premium consulting positioning
✓A contact workflow that is conversion-friendly and resilient against common spam/bot abuse
✓Streamlined deployment and operations using Vinext + Cloudflare Workers with production routing
✓A maintainable codebase with clear launch documentation and environment setup

Stack: Vinext, React 19, TypeScript, Tailwind CSS v4, Cloudflare Workers, Turnstile, Resend

Let’s create your next case study.

Whether you’re building something new or improving what you have, I’d like to help.

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